Insights

Press Mentions for SEO: What They Do and What They Don't
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press mentions for seounlinked brand mentions+1

Press Mentions for SEO: What They Do and What They Don't

Press mentions help SEO and AI search visibility even without a link. Here's which ones count, which are a waste, and how to turn mentions into backlinks.

Chris Breikss
Chris Breikss
23/10/2026
B2B PR Strategy: Turn Thought Leadership Into Pipeline in 90 Days
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B2B PR strategythought leadership PR+11

B2B PR Strategy: Turn Thought Leadership Into Pipeline in 90 Days

Build a B2B PR strategy around thought leadership, revenue pages, hidden buyers, and AI discovery, then measure earned media against pipeline.

Chris Breikss
Chris Breikss
17/10/2026
PR vs. Advertising: Pair Paid Reach With Earned Trust, Measure Both
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pr vs advertisingearned media vs paid media+12

PR vs. Advertising: Pair Paid Reach With Earned Trust, Measure Both

PR earns third party trust while advertising buys controlled reach. Learn when to use each, what they cost, and how to measure both as one media mix.

Chris Breikss
Chris Breikss
14/10/2026